Electra Bicycle Co.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange gearing - Shimano Revo twist shifter - Forged alloy crankset w/44t chainring & dual guards - Alloy linear-pull brakes - Double-wall alloy rims - 26x 2.0" semi-slick street tires

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

- Bosch Active Line Gen 3 electric-assist system with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - Bosch Purion Computer Display Unit - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 6.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Tourney 8-Speed Rear Derailleur - Mechanical Front and Rear Disc Brakes - 26" Balloon Tires

- Bosch Active Line Gen 3 electric-assist system with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - Bosch Purion Computer Display Unit - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 6.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Tourney 8-Speed Rear Derailleur - Mechanical Front and Rear Disc Brakes - 26" Balloon Tires

- Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control. - Get up and Go! with the Hydrive Rear Hub Motor. - Monitor your level of power support and battery charge easily with the Hydrive LED Display. - Customize your ride with a basket, bell, or maybe even some valve caps. Go wild. - The Townie Go! 7D wraps quality, comfort, and value in Electra's signature style.

Cars, Motorcycles, Fighter planes. If it’s got an internal combustion engine, we like it. But when the situation calls for a little legwork, the Men’s Attitude Cruisers fit the bill. They’ve been pinstriped, chopped, flamed and stretched for a custom look inspired by the hotrod culture. The modified frames and components like tricked out forks, struts, fenders, handlebars, racks and tires give each bike a style of their own. Throw in a little Flat Foot Technology and you’ve got yourself one sweet ride.

- Bosch Active Line Gen 3 electric-assist system with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - Bosch Purion Computer Display Unit - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 6.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Hydraulic Front and Rear Disc Brakes - 26" Schwalbe Fat Frank Balloon Tires

Electra has always brought you the styles and functional designs you love in the world of cruisers. Now, with their Solid Color Helmet, they keep you looking stylish while keeping your dome safe. This understated, savvy lid offers a variety of sweet color choices to meet your style needs. - Durable ABS hardshell and EPS foam liner max comfort and protection - Fit retention system with reflective bubble decal - Solid color to match any bike. Well, at least your favorite bike. - Secure magnetic Fidlock buckle - Heat sealed and washable padding liner for added comfort - Reflective straps - CPSC Adult Certified Size: - Small: 48-54cm - Medium: 55-58cm - Large: 59-61cm

Lightweight aluminum modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Lightweight 6061-T6 aluminum frame - Shimano TX-35 7-speed w/Megarange 14-34t gearing - Shimano Revo twist shifter - Alloy linear-pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35” balloon tires - Custom saddle and grips

- Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control. - Get up and Go! with the Hydrive Rear Hub Motor. - Monitor your level of power support and battery charge easily with the Hydrive LED Display. - Customize your ride with a basket, bell, or maybe even some valve caps. Go wild. - The Townie Go! 7D wraps quality, comfort, and value in Electra's signature style.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Turn sidewalks into runways with these sweet, playful designs. The surprising detail and nuances are what make Electra Fashion bikes unique. There’s a style for every personality and each one features our patented Flat Foot Technology for amazing comfort and control. Take a ride and you’ll realize that beauty is way more than skin deep. - A bright white frame and modern designs layered on wood grain detailing combine to create an elegant beach cruiser. - Other details include custom saddle, wood grips and ding dong bell, making this bike as unique as you. - Low maintenance 3-speed internal gear hub keeps it simple, reliable and free from water, dirt and road grime. - Koa features our patented Flat Foot Technology for amazing comfort and control. - Few bikes let you express your personality and individuality like an Electra Fashion Cruiser.

Learning to ride is more fun on Electra's Boy's Mini Rod. It allows kids to place both feet on the ground with the saddle at the proper height for pedaling, so stopping and starting is easy and safe. Plus, the laid-back design lets your child sit higher for a better view and makes the bike fit better as your child grows so he'll be able to ride it longer. And, for complete comfort and control, he'll love the cushy saddle, easy-to-use coaster brake and heavy-duty training wheels.

- Arguably the most fun way to alert other riders or pedestrians of your presence - Classic bugle-style horn has a deep tone - Easily mounts to bicycle handlebars without tools - Classic steel horn with a large rubber bulb and a gloss painted surface - Plastic bracket with silicone strap fits a wide variety of handlebars

The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal three-speed w/coaster brake - Alloy linear pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35" balloon tires - Custom saddle and grips

Go! to work. Go! to the gym. Go! the long way home. Townie Commute Go! is a battery-powered, pedal-assist bike that lets you ride like the wind without breaking a sweat. The comfort and control of Townie’s Flat Foot Technology combined with the Bosch Performance System offers four levels of power support from Eco to Turbo mode, allowing you to tackle your commute with ease. Simple to use and fun to ride, the Townie Commute Go! comes standard with all the upgrades needed for a long, sweat-free ride to work. Color-matched fenders ensure a clean ride in all conditions, heavy-duty front and rear racks let you carry everything you need for the trip, and front and rear lighting show you the way home safely. It’s all supported by 700c Schwalbe Fat Frank puncture-resistant tires and hydraulic disc brakes that can handle whatever you throw at them. You’ve got places to Go! This is just the bike to get you there. - Bosch Performance System with 250W mid-frame motor - Bosch PowerPack 400 includes 2 AMP charger - 4 mode levels of support: Eco, Tour, Sport and Turbo - Distance: 20-100 miles / 40-120 km depending on your mode and terrain - Fully charges in 3.5 hours - Maximum assisted speed: 20 mph / Europe: 25 km/h - Battery life: 2 year Bosch warranty - Shimano Nexus 8-speed internal gear hub and twist shift - Tektro Hydraulic Disc Brakes - 700c Schwalbe Fat Frank Balloon Tires

Electra's Cali Basket Tote is perfect for transporting your groceries and other essentials in style. It snaps right into Electra baskets so you'll always have it with you when you need it. This convenient cotton canvas bag has a reflective label for safety and sports a pair of carrying handles, making it a great tote for quick errands off the bike, too.

The Townie Path boasts the comfort of the best-selling Townie with a bit more attitude. It is perfect for the rider who wants to get out, explore and perhaps ride a little harder. The wheels are now a full 27.5 inches in diameter with fatter tires to help you roll faster and tackle terrain with better traction and control. Every model is equipped with hydraulic disc brakes, providing smooth and reliable braking. Not that you’re going to want to stop anytime soon. So get out and take the path less traveled.

You'll love gliding around town on Electra's Townie Original 7D. It boasts a Shimano 7-speed drivetrain and a slick twist shifter that make easy work of hills and headwinds. The laid-back aluminum frame, wide tires and plush saddle provide a comfy cruise that's made for care-free afternoons. Plus, you'll love Electra's Flat Foot Technology, which lets you put both feet flat on the ground whenever you want, while the linear-pull brakes deliver impressive stopping power.

Electra’s Cafe Moto Go! is the ultimate combination of badass retro style and modern technology. Highly stylized from top to bottom, this cafe racer-inspired ride takes the concept of e-bikes to the next level. The limited edition Cafe Moto Go! is powered by a Bosch Performance Speed motor and can reach top assisted speeds of 28mph while hydraulic disc brakes are capable of handling all that power. With no detail spared, the Cafe Moto Go! features a hydroformed tank, in-tube battery, and Brooks premium leather saddle, grips, tool bag, and customized key chain. Additionally, the drivetrain uses the Gates Carbon Belt Drive system that is nearly maintenance free, exceptionally smooth, and virtually silent while shifting seamlessly through the continuously variable internal rear hub. Altogether, the Cafe Moto Go! stands head and shoulders above traditional e-bikes with impressive specs to say the least. But take a step back, take a good look, and be truly amazed.

Free your hands up for steering and stuff. - Mounts directly to the headset of your bicycle - Perfect fit for the Electra basket totes - Multiple color options available - Proprietary design by Electra - Maximum Load Capacity: up to 22 LBS or 10 KG - 38 W x 28 L x 24 H cm (Outside Diameter) - Designed to fit most 24", 26" and 700c wheel Electra models - Includes mounting brackets for bikes with either a 1" or 1 1/8" Headset

The best thing to happen to handlebars since grips. - Easy to push lever creates friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

A bicycle bell with a quality sound is how you say hello in Electra. - Easy to push lever creates a friendly ringing sound - Fits standard bicycle handlebar - Includes attachment hardware

Beautiful and realistic flower adds a feminine touch to any ride.

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars. - Classic steel frame - Single-speed w/coaster brake - Alloy rims - Stainless steel spokes - 26”x 2.125 ” classic knobby tires

Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

Remember when your biggest worry was getting home before the streetlights came on? The Super Moto does. We’ve taken our beach cruiser and added a touch of old school BMX and new school off-road to give you the ultimate play bike. You’re not exactly going to be joining the race circuit on it, but you’ll definitely be popping some sick wheelies and hopping every curb in sight on Schwalbe Super Moto X tires. Go ahead and lay down a little rubber if you want to. Available in a new 8-speed internal gear option.

The necessary final touch on your favorite bicycle, Electra's Ding Dong Bell is the perfect form-meets-function accessory. This classy bell has a pleasant ding-dong sound and simply clamps onto your handlebars for easy installation. Pick the one that expresses you! - Oversized bell with cheerful "ding-dong" doorbell style ring - Fits standard bicycle handlebar - Includes attachment hardware

Electra's Seatpost Clamp w/Rack Mounts is the crucial link between your bike and your rear rack. It replaces the standard seatpost clamp to allow rack installation on bikes not originally fitted with rack eyelets.

Ensure your cargo arrives at your destination with Electra's Rack Strap. This convenient cord is made from double strips of elastic and is the perfect way to secure awkward loads. Two end hooks attach easily most anywhere on your rear rack.